As of 2026-10-16, 5 AI models estimate PG median target $135.38 (-13.8% vs spot $157.08, model agreement 0.84). Analyst consensus $161.65 (23 analysts). Experimental comparison — not investment advice.
AI Consensus
Model estimate
$135.38
Pure model estimate — no analyst blending
Gap
-13.8%
Agreement
0.845/5 models
Raw 0.84
Dispersion
σ 6.5%
Analyst consensus
$161.65(23 analysts)
Calibrated blend (research)
$143.26
AI Summary
5 of 5 AI models are negative on PG.
Estimate History AI model estimates and spot price over time
Between 2026-10-09 and 2026-10-16, the 5-model AI consensus estimate for PG moved from $135.38 to $135.38 (+0.0%); median WACC 7.5% → 7.5% (+0.00 pp); median terminal growth 2.0% → 2.0% (+0.00 pp); model dispersion σ 6.2% → 6.5%. Experimental model estimates — not investment advice.
Trailing EBIT margin of 22.7% is already strong for a global consumer staples…
Historical revenue CAGR of 2.0% and recent revenue growth of 1.5% point to a …
The brand portfolio across beauty, grooming, health care, and home care suppo…
Top Risk
Private-label competition and promotional intensity can pressure volume growth.
Input cost inflation may not be fully offset immediately by pricing actions.
Foreign exchange and emerging-market volatility can affect reported results.
Delta
Assumptions are unchanged from the prior model view. The outlook remains anchored to stable consumer staples fundamen…
Valuation Assumptions
CLAUDE
DEEPSEEK
GEMINI
GPT
GROK
Revenue CAGR 5Y
3.0%
2.5%
3.0%
3.0%
3.0%
EBIT Margin Target
23.5%
22.5%
23.0%
24.0%
23.0%
WACC
7.5%
7.0%
8.0%
7.5%
8.0%
Terminal Growth
2.5%
2.0%
2.0%
2.0%
2.0%
What Would Need to Be True?
Assumption
AI Consensus
Market Price Implies
Revenue CAGR (5y)
3.0%
6.7%
+3.7pp
WACC
7.5%
6.3%
-1.2pp
Based on spot price $157.08 and raw DCF model (before caps and calibration).
Fundamentals
EBIT Margin22.7%
EBITDA Margin28.4%
ROE29.1%
Net Debt / EBITDA1.0x
P/E Trailing23.2x
EV / EBITDA15.8x
P/B6.8x
Analyst Range143.00 – 186.00
The Procter & Gamble Company provides branded consumer packaged goods worldwide. It operates through five segments: Beauty; Grooming; Health Care; Fabric & Home Care; and Baby, Feminine & Family Care. The company offers conditioners, shampoos, styling aids, and treatments under the Head & Shoulders, Herbal Essences, Pantene, and Rejoice brands; antiperspirants, deodorants, and personal cleansing products under the Native, Old Spice, Safeguard, and Secret brands; and facial moisturizers, cleaners, and treatments under the Olay and SK-II brands. It also provides blades, razors, shave products, appliances, and other grooming products under the Braun, Gillette, and Venus brands. In addition, the company offers toothbrushes, toothpastes, and other oral care products under the Crest and Oral-B brands; and gastrointestinal, pain relief, rapid diagnostics, respiratory, vitamins/minerals/supplements, and other personal health care products under the Metamucil, Neurobion, Pepto-Bismol, and Vicks brands. Further, it provides fabric enhancers, and laundry additives and detergents under the Ariel, Downy, Gain, and Tide brands; and air and dish care, P&G professional, and surface care under the
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AI Investor Barometer · 2026-10-16
All content is generated by AI models and may contain errors. This is an experimental tool — not investment advice, research, or recommendation. About · Methodology · Terms of Use · Privacy Policy
Key concern: Consumer trade-down to generic or private-label products during prolonged eco...
AI consensus estimate 135.38 13.8% below the current price.
Model agreement is high (0.84).
Analyst consensus: 161.65 (AI -16.3%).
Bear Case (min)
$120.13
-23.5%
Base Case (median)
$135.38
-13.8%
Bull Case (max)
$138.37
-11.9%
Bear/Base/Bull: pure model range (12-month values)